We have developed new branding for Claudia Unger, founder of Spell Your Life. Claudia Unger Corporate Coaching is the over reaching brand for Claudia’s business strategy and coaching. We kept the ‘star’ as a link to the established Spell Your Life courses brand and developed a ‘CU’ graphic for a personal touch. The typeface used is also the same as Spell Your Life to show the connection but ranged left instead of centred. A clean two colour blue and white logo also helps make a distinction between the brands. So far we have developed a brochure and stationery – watch this space for more.